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      Authentic user-generated reviews syndicated online to millions.

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      The latest consumer trends, brand toolkits and our fortnightly blog.

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      Up-to-the-minute consumer attitudes and behaviours, visually packaged.

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Next gen insights: Your playbook for conducting meaningful research with children

In our demo with Insight Platforms, we’ll be giving you the tools to run a project in less time than it takes to make a coffee

bulbshare demo days
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Bulbshare x Insight Platforms Demo Days: Forget tool sprawl and cut your research delivery time by 70% with BulbshareAI

In our demo with Insight Platforms, we give you the tools to run a project in less time than it takes to make a coffee

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2025 market research trends forecast

As we enter a new quarter of a century, what will 2025’s industry look like? Watch this webinar to find out.

bulbshare webinar on navigating global research
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Navigating global research: How to run multi-market insight communities for at-scale insight

Want to unlock the power of global insights without losing local nuance? Watch this webinar to hear the answer.

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The synthetic shift: Is synthetic data the future of consumer insight?

Watch this webinar to learn how you can harness video to get deeper into consumer truths, and leverage AI.

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Community building in the AI age: How leading brands are harnessing AI to engage communities at-scale

Transactional, one-way relationships with customers just don’t cut it anymore.

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Becoming a research superhuman: Your step by step guide to supercharging your research with AI prompt engineering

Transactional, one-way relationships with customers just don’t cut it anymore.

bulbshare qual research webinar with insight platform
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Qual Innovation Summit with Insight Platforms: How global brands harness AI for research

Forget the heavy lifting. Those days are over. The AI revolution has transformed the way market researchers do their jobs.

bulbshare lego ethnographic research
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Fly on the wall research: The power of ethnographic observation for deeper consumer immersions

For deeper consumer realities and true empathy, insight professionals need to walk a mile in their shoes, be in their moments, and understand their contexts.

woman holding a tablet with globe hovering
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Mind the say-do gap: Bridging the gap between what consumers do and say they do with AI led always-on customer communities

Cut through the noise with Purina, Data, Art & Soul, and Bulbshare as we discuss the power of tech-enabled research communities for more reliable consumer insight.

bulbshare premier foods webinar
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AI: Powering-up Consumer Insights 2024 – Bulbshare X Premier Foods

Discover how AI is revolutionising the market research industry with leading food producer, Premier Foods, and Bulbshare.

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A new frontier of video research: Maximising consumer immersions with generative AI

Join Premier Foods, Greenbook and Bulbshare as we explore a new frontier of video research, supercharged with AI analysis.

bulbshare tackling food waste webinar
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Tackling Food Waste – MRS Sustainability Summit December 2023

Join Ed Ayton (Abel & Cole), Caroline Bates (Citizen Good) and Julia Brannigan (Bulbshare) to discover what a community of consumers think of the future of food waste…

bulbshare insight futures
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Insight futures: The trends set to shape the landscape of market research in 2024

Join Founder of Insight Platforms, Mike Stevens and Bulbshare as we forecast the research trends that will rock the boat in 2024 and discuss how you can stay ahead of the curve in your research.

bulbshare festive forecast webinar
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Festive forecast: Unpacking seasonal spend across hospitality, with Greene King

Join Greene King’s Consumer Insights Manager, Caroline Dean, and Bulbshare’s Chief Customer Officer, Louise Hughes, to discover how consumers will eat, drink, and socialise this festive season.

bulbshare genai webinar with microsoft
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How to mine and analyse data 50 x faster using generative AI, with Microsoft and Bulbshare

Actionable tips on how to best wield AI technology to save time, drive efficiency and conduct more meaningful research than ever before…

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Bringing the customer into the boardroom: How leading brands are winning with community-led growth

In 2023 the ‘consumer’ no longer just ‘consumes’. They innovate. They co-create. They advocate. But how can your brand empower its customers to become co-architects of its mission? Let’s unpick the power of the people that truly make your brand special: your customers.

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The fashion report: Is frugality in fashion for consumers during the cost of living crisis?

Unravel the consumer clothing trends here. Discover how UK and US consumers are shopping for clothing and accessories during a cost of living crisis. From second hand shopping to fast fashion to AR try ons, these are the trends you need to know.

bulbshare webinar
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The alcoholic beverage report: The consumer behaviours making a splash in the alcoholic beverage industry

What top trends are sating US and UK consumers’ thirst? From drinking their greens to convenience-based cocktails, discover the consumer behaviours that have shaken, not stirred, the industry.

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Bringing the customer into the board room: How leading brands are winning with community-led growth, with TikTok and giffgaff

In 2023 the ‘consumer’ no longer just ‘consumes’. They innovate. They co-create. They advocate.

Branded with Pride report - DEI report
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Branded with pride: The diversity, inclusion, and equity report

What to do – and not to do – on Pride Month and beyond, according to Bulbshare’s global customer community…

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Marketing’s best kept secret: The game-changer that is employee generated content

You’ve heard of user generated content, right? Well, what about employee generated content? Defined as...

Community of friends and brand advocates
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People Power: 10 brands changing the game with user-generated-content

Who is the best marketeer for your brand? They may not be the colleague with...

Consumer surveys: getting to the truth of the say-do gap
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What you ‘do’ vs what you ‘say you do’… Lessons in how to get to authentic ‘consumer truths’ with Bulbshare’s Associate Research Director

We’re all guilty of projecting an idealised self-image into the world. Be it on social...

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Forecasting the future of social media: why 77% of consumers believe brands should have online customer communities

Across social media, brands clamour for attention in a vast, dynamic space where the challenge...

Traditional focus group
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Online communities vs traditional focus groups: Building emotional brand connections in 5 steps

The world has gone digital - and focus groups are no exception. Over the last...

Community of consumers using tech
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CX Toolkit: Why 96% say customer experience affects brand loyalty more than ever post-Covid

We asked our global insight community if they feel satisfied with the customer experiences from the brands they engage with.

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The return of the Roaring Twenties? The reality for consumer trends over the next 12 months…

After months of restrictions, lockdowns and uncertainty, the world is yearning to open up once...

Football stadium full of fans
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Super League: A ‘caution’ary tale on what happens when you don’t listen to your fans

If ever there was a lesson in the chaos that results from not listening to...

Busy market
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Unlocking the power of your customers: Why 85% of brands believe in consumer advocacy

It's no secret that the 'influence' of influencers is dwindling. With a growing awareness of...

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The death of influencer marketing? Why 84% of audiences are rejecting influencers in favour of real voices.

Once upon a time, when Instagram was in its infancy, the dark arts of influencer marketing...

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  • PRODUCT
  • SOLUTIONS
    • Product Innovation

      Customer feedback and ideation informing product development.

    • Consumer Insight

      1000s of responses in hours driving real-time customer data.

    • Marketing + Content

      Advocacy marketing, e-commerce, product reviews and more.

    • E-commerce + Reviews

      Authentic user-generated reviews syndicated online to millions.

    • Employee Experience

      Engage your teams for better employee experiences.

  • CUSTOMERS
  • ABOUT
  • RESOURCES
    • Resource Library

      The latest consumer trends, brand toolkits and our fortnightly blog.

    • Podcast

      Exploring cutting-edge insights with industry experts shaping tomorrow.

    • Events and Webinars

      Register for up-coming events and access our on-demand webinars.

    • Infographics

      Up-to-the-minute consumer attitudes and behaviours, visually packaged.

  • REQUEST A DEMO