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Navigating global research: How to run multi-market insight communities for at-scale insight
Want to unlock the power of global insights without losing local nuance? Watch this webinar to hear the answer.
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The synthetic shift: Is synthetic data the future of consumer insight?
Watch this webinar to learn how you can harness video to get deeper into consumer truths, and leverage AI.
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Community building in the AI age: How leading brands are harnessing AI to engage communities at-scale
Transactional, one-way relationships with customers just don’t cut it anymore.
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Becoming a research superhuman: Your step by step guide to supercharging your research with AI prompt engineering
Transactional, one-way relationships with customers just don’t cut it anymore.
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Qual Innovation Summit with Insight Platforms: How global brands harness AI for research
Forget the heavy lifting. Those days are over. The AI revolution has transformed the way market researchers do their jobs.
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Fly on the wall research: The power of ethnographic observation for deeper consumer immersions
For deeper consumer realities and true empathy, insight professionals need to walk a mile in their shoes, be in their moments, and understand their contexts.
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Mind the say-do gap: Bridging the gap between what consumers do and say they do with AI led always-on customer communities
Cut through the noise with Purina, Data, Art & Soul, and Bulbshare as we discuss the power of tech-enabled research communities for more reliable consumer insight.
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AI: Powering-up Consumer Insights 2024 – Bulbshare X Premier Foods
Discover how AI is revolutionising the market research industry with leading food producer, Premier Foods, and Bulbshare.
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A new frontier of video research: Maximising consumer immersions with generative AI
Join Premier Foods, Greenbook and Bulbshare as we explore a new frontier of video research, supercharged with AI analysis.
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Tackling Food Waste – MRS Sustainability Summit December 2023
Join Ed Ayton (Abel & Cole), Caroline Bates (Citizen Good) and Julia Brannigan (Bulbshare) to discover what a community of consumers think of the future of food waste…
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Insight futures: The trends set to shape the landscape of market research in 2024
Join Founder of Insight Platforms, Mike Stevens and Bulbshare as we forecast the research trends that will rock the boat in 2024 and discuss how you can stay ahead of the curve in your research.
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Festive forecast: Unpacking seasonal spend across hospitality, with Greene King
Join Greene King’s Consumer Insights Manager, Caroline Dean, and Bulbshare’s Chief Customer Officer, Louise Hughes, to discover how consumers will eat, drink, and socialise this festive season.
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How to mine and analyse data 50 x faster using generative AI, with Microsoft and Bulbshare
Actionable tips on how to best wield AI technology to save time, drive efficiency and conduct more meaningful research than ever before…
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Bringing the customer into the boardroom: How leading brands are winning with community-led growth
In 2023 the ‘consumer’ no longer just ‘consumes’. They innovate. They co-create. They advocate. But how can your brand empower its customers to become co-architects of its mission? Let’s unpick the power of the people that truly make your brand special: your customers.
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The fashion report: Is frugality in fashion for consumers during the cost of living crisis?
Unravel the consumer clothing trends here. Discover how UK and US consumers are shopping for clothing and accessories during a cost of living crisis. From second hand shopping to fast fashion to AR try ons, these are the trends you need to know.
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The alcoholic beverage report: The consumer behaviours making a splash in the alcoholic beverage industry
What top trends are sating US and UK consumers’ thirst? From drinking their greens to convenience-based cocktails, discover the consumer behaviours that have shaken, not stirred, the industry.
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Bringing the customer into the board room: How leading brands are winning with community-led growth, with TikTok and giffgaff
In 2023 the ‘consumer’ no longer just ‘consumes’. They innovate. They co-create. They advocate.
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Branded with pride: The diversity, inclusion, and equity report
What to do – and not to do – on Pride Month and beyond, according to Bulbshare’s global customer community…
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Women in STEM… Lessons in diversifying the workforce and empowering female voices
Join Bulbshare and industry insiders as we unpick the challenges and opportunities around female empowerment in STEM this International Women’s Day week.
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Sustainability Series: Part One… Brand Transparency, Corporate Social Responsibility & Social Sustainability…
When 71% of customers expect brand activism from the brands they use, 65% prefer to shop with brands who have a clear sustainability promise and 78% would rather spend their money on brands that give back to the community, corporate social responsibility has never been so crucial.
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How companies can promote social responsibility: What consumers really want from brands
Corporate social responsibility (CSR) is how a company manages its actions to create a positive...
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Why 90% of consumers are reporting mental health issues… And how brands can react
Over the past 20 years, raised awareness and a dismantling of negative stigma has meant a...
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Metadata and co-creation: the perfect marketing combination
The use of metadata, a data set that summarizes an even larger set of data,...
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Five great examples of co-created content
Authenticity is a word that seems to get thrown about a lot in the marketing...
