Take a look
Food For Thought
Your 2024, Unwrapped by Bulbshare! A year of shared successes! Together, we’ve built communities, collaborated...
Take a look
DOWNLOAD
Colouring in the gaps with consumer feedback: Harnessing consumer insights to de-risk a product launch and marketing campaign
Discover how customer insight communities became a goldmine of feedback for a leading footwear brand and enriched every step of the go-to-market strategy.
Take a look
DOWNLOAD
Putting the vision in television ads: Giving a leading beer brand the winning formula for TV commercials
Discover how we helped a leading beer manufacturer make more data-driven decisions for TV commercials via meta-analysis.
Take a look
DOWNLOAD
Hospitality customer story – Raising the bar for a leading pub retailer: How Bulbshare’s self-serve offering serves insight on tap to Greene King
Discover how Greene King unlocked fast turnaround consumer insight via Bulbshare’s DIY offering, for even more cost-effective and time-efficient research.
Take a look
DOWNLOAD
Premier Foods: Giving a leading food producer the recipe to success with Bulbshare’s Post Launch Consumer Review
Giving a leading food producer the recipe to success with Bulbshare’s Post Launch Consumer Review.
Take a look
CPW – Future Breakfast Club
Your 2024, Unwrapped by Bulbshare! A year of shared successes! Together, we’ve collaborated, co-created, and...
Take a look
Greencore Talking Taste
Your 2024, Unwrapped by Bulbshare! A year of shared successes! Together, we’ve built communities, collaborated...
Take a look
The Play Well Community
Your 2024, Unwrapped by Bulbshare! A year of shared successes! Together, we’ve built communities, collaborated...
Take a look
Oscar Mayer Gastro Hub
Your 2024, Unwrapped by Bulbshare! A year of shared successes! Together, we’ve built communities, collaborated...
Take a look
Download
Climate of fear: What happens to consumer spend during times of crisis?
Today’s consumer is financially and emotionally exhausted. Emerging from Covid into a cost of living crisis, and now harrowed by news of the biggest European humanitarian crisis since World War Two, this relentless pinch is becoming oppressive.
Take a look
Download
Pandemic to endemic: New normals as we reflect on changed existences two years on from the onset of Covid
There was Covid. Then there wasn’t Covid. Then there was Covid again. The past 24 months have fluctuated schizophrenically: we put our masks away then put them back on again.
Take a look
Download
Forecasting consumer spend in the wake of Covid, the energy crisis, and record inflation…
When futurists predicted a sequel to the Roaring 1920s, post-covid, we all imagined the resurgence of euphoric partying and frivolous spending. In truth, it hasn’t played out quite like that…
Take a look
Download
Detox 2.0: How a new wave of conscious living will dominate consumer spending in 2022…
From local sourcing and circular fashion to eco-footprint and screen-time trackers, 2022 is going to be the year of radically conscious consumers. Consumers everywhere are approaching 2022 with a ‘new year, new me’ attitude, with 4 out of 5 consumers undertaking a January detox and 81% setting resolutions for the year.
Take a look
Download
Future Retail Pulse Report: Key consumer shopping trends post-Covid and expectations for the Holiday season…
Consumer trends have been altered inextricably due to the COVID-19 pandemic, and we are now noticing trends and patterns which were not mainstream in the ‘before times’. The ‘NEW’ consumer continues to navigate these trends and prepare for the future, which still faces Covid related challenges.
Take a look
Download
2021 Brands of the year: Ten pioneering brands that led the way over the last 12 months… And how you can learn from them next year
“The world’s biggest businesses were doing fine until Covid-19 arrived. Now they’re doing even better.” What Bloomberg says here rings true: brands have not only avoided the financial ruin that a pandemic can portend, they have risen to the challenge and grown bigger and better than ever before.
Take a look
Social Commerce: The New Face of Shopping Online
As difficult as the last few years have been for most of us, there is...
Take a look
Marketing’s best kept secret: The game-changer that is employee generated content
You’ve heard of user generated content, right? Well, what about employee generated content? Defined as...
Take a look
Download
Ten trends for 2022: Key consumer trends that will define next year – and how your brand should react
2021 has been a tumultuous time for brands and consumers alike. Defined by duality, the past year has been divided between rigid lockdown and total freedom – and brands have had to quickly adapt to these changing tides of consumer behaviours.
Take a look
People Power: 10 brands changing the game with user-generated-content
Who is the best marketeer for your brand? They may not be the colleague with...
Take a look
Download
Consumer trends to watch around Black Friday: How have shopping behaviours changed in the wake of Covid-19
With Black Friday looming, the war for the customer’s attention is on. And, with easing...
Take a look
Download
Diversity and inclusivity in branding… Lessons in how to build a truly diverse brand with L’Oréal UK & Ireland’s Ellis Lanyon
When asked ‘how diverse is your brand’ and ‘how inclusive is your company’, some might...
Take a look
Download
Post-Covid attitudes and behaviours around sustainability and how brands need to react
Sustainability has become a buzzword. From the war on plastic and saving the turtles to hashtags used by corporations, there isn’t a day that passes where it doesn’t come up in conversation, the news, or on social media.
Take a look
DOWNLOAD
Bulbshare Pulse Report: Key consumer shopping trends post Covid and beyond…
By looking at these trends we can consider what retailers and brands should do today to emerge stronger for what’s on the horizon.
Take a look
DOWNLOAD
Meet the customer advocacy pioneers: Five brands doing all the right things when it comes to customer collaboration
Our top five pioneering brands who are leading the way in building burgeoning customer communities, mastering co-creation and changing the game when it comes to brand advocacy…
Take a look
Why 50% have said goodbye to spontaneity and hello to pub reservations…
As the UK begins to reopen and cities blossom with life once again, we checked...
Take a look
DOWNLOAD
Agile research in a remote world: Five steps to maximising your insight budget
In an increasingly remote world, audiences are readier than ever to connect online – and this is no different when it comes to market research.
Take a look
WATCH NOW
Key Consumer Trends as we Return to Coffee Shops, Bars and Pubs
The key insights around the future of socialising... Join us for an hour of insights...
Take a look
Why 84% of our community crave a holiday…
The UK's new traffic light system has everyone eagerly hanging on for the green light...
Take a look
WATCH NOW
People Power… Why customer communities are the next step for future-facing brands
The key insights around the future of brand advocacy Join us for unmissable insights around...
Take a look
Why 80% are ready to go to pubs and bars
With the UK tentatively reopening next week, we asked our community how they felt about...
Take a look
Why 59% find it harder to switch off when working from home
Working from home has become the new normal. And with the world's transition to remote working...
Take a look
DOWNLOAD
How to build and get value from customer communities: A ten step guide
Consumer insight communities are fast becoming an indispensable part of brand strategy when it comes to...
Take a look
WATCH NOW
Future High Streets Part Three… The next step for retail
The key consumer shopping trends post lockdown and what they mean for retail, brands and...
Take a look
WATCH NOW
Future High Streets Part Two… The changing face of grocery shopping post Covid-19
As our idea of the highstreet evolves over the next 12 to 18 months, how...
Take a look
Why 78% of consumers are ready to spend on hospitality again
With the UK hopeful for a future free from Covid restrictions, it's time to connect...
