When the importance of being authentically sustainable has never been more crucial, and with consumers eagle eyed to identify greenwashing and empty promises, brands need to state their pledge to carbon neutrality in a trustworthy, simple, and authoritative way. Join Bulbshare and NQA as we discuss the importance of compliance and conformity to internationally recognised standards in our practical guide to tackling sustainability issues.
Watch now!
Featuring:
- Stephen Burt MSc: Field Director at global certification body, NQA, with decades of experience in aquaculture, agriculture, energy, carbon, waste, biodiversity and water projects. NQA provides accredited certification, training and support services to help brands and businesses perform better in environment, energy and sustainability.
Covering:
- The time is now: Do consumers expect carbon neutrality from brands? Is it the corporations’ responsibility to offset and reduce emissions? Why should a business try to be carbon neutral?
- From supplier to shopper: How does carbon neutrality feature in every stage of the life cycle of your product or service? What are the logistics?
- Say no to greenwashing: How does sustainability verification facilitate consumer confidence? Does a carbon neutral logo provide authenticity, authority and credibility to a brand’s sustainability claims?
