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How can we harness video to get deeper into consumer truths, and leverage AI to get us there faster? Register for this webinar to hear the answer.
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Transactional, one-way relationships with customers just don’t cut it anymore.
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Transactional, one-way relationships with customers just don’t cut it anymore.
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They’re young. They’re powerful. And they’re dictating the new rules of commerce. Say hello to Gen Z shoppers, and their buying power that’s here to stay!
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Forget the heavy lifting. Those days are over. The AI revolution has transformed the way market researchers do their jobs.
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For deeper consumer realities and true empathy, insight professionals need to walk a mile in their shoes, be in their moments, and understand their contexts.
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Cut through the noise with Purina, Data, Art & Soul, and Bulbshare as we discuss the power of tech-enabled research communities for more reliable consumer insight.
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Discover how AI is revolutionising the market research industry with leading food producer, Premier Foods, and Bulbshare.
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Join Premier Foods, Greenbook and Bulbshare as we explore a new frontier of video research, supercharged with AI analysis.
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Join Ed Ayton (Abel & Cole), Caroline Bates (Citizen Good) and Julia Brannigan (Bulbshare) to discover what a community of consumers think of the future of food waste…
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Join Founder of Insight Platforms, Mike Stevens and Bulbshare as we forecast the research trends that will rock the boat in 2024 and discuss how you can stay ahead of the curve in your research.
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Join Greene King’s Consumer Insights Manager, Caroline Dean, and Bulbshare’s Chief Customer Officer, Louise Hughes, to discover how consumers will eat, drink, and socialise this festive season.
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Shopping. Socialising. Eating. Drinking. From nootropic drinks to fishless fillets, here are the trends that will define 2023 consumption.
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Actionable tips on how to best wield AI technology to save time, drive efficiency and conduct more meaningful research than ever before…
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In 2023 the ‘consumer’ no longer just ‘consumes’. They innovate. They co-create. They advocate. But how can your brand empower its customers to become co-architects of its mission? Let’s unpick the power of the people that truly make your brand special: your customers.
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Unravel the consumer clothing trends here. Discover how UK and US consumers are shopping for clothing and accessories during a cost of living crisis. From second hand shopping to fast fashion to AR try ons, these are the trends you need to know.
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What top trends are sating US and UK consumers’ thirst? From drinking their greens to convenience-based cocktails, discover the consumer behaviours that have shaken, not stirred, the industry.
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In 2023 the ‘consumer’ no longer just ‘consumes’. They innovate. They co-create. They advocate.
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What to do – and not to do – on Pride Month and beyond, according to Bulbshare’s global customer community…
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Shopping. Socialsing. Eating. Drinking. From TikTok becoming the new Michelin guide to the cost of living reshaping marketing, these are the trends that will dominate 2023 consumption.
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We’re living in wildly unpredictable times. But trying to predict what is coming next is crucial. With a crisis at every corner, brands and consumers alike are trying to keep aloft of changing trends and grapple with whatever blow will follow next.
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Food waste was identified by our community as one of their priority issues, so we explored this topic in detail over a month – exploring awareness and knowledge, attitudes, behavioural drivers and barriers in and out of home.
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Football is slowly changing, supported by the rise of the Women’s Super League and the recent success of the English national team, winners of Euro 2022. But female fans continue to face significant issues that are limiting how often they attend men’s matches.
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The plastic problem has been identified by our community of 1,200 everyday sustainability champions as their most pressing sustainability concern. Over one month, we delved deeper into this topic to capture attitudes and understand behavioural drivers and barriers.
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This winter may be a time of tightened pursestrings in comparison to previous years for many shoppers; for others, Black Friday will be a golden opportunity to seize bargains in a time when low prices are rare goods.
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They’re young. They’re powerful. And they’re dictating the new rules of commerce. Gen Z may only be 7-26 in age, but they make up 40% of global consumers and have $360 billion spending power. The trick is getting them to spend it.
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Discover the deck from our webinar with L’Oréal’s very own Kim-Lin Capes and Bulbshare’s Roxanne Smith to unlock the stats on how NYX Professional Makeup’s platform, Makeup ADDYX, is changing the landscape of consumer interaction and putting the customer first.
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In this upward spiral of prices that wages haven’t caught up to, how are the buying behaviours of consumers evolving and what changes might brands need to foresee in order to better serve their customers?
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In the era of the B Corp, CSR doesn’t cut it any more. Critics are dismissing the perfunctory gestures corporate social responsibility represents. At best, CSR offsets more harmful impacts, at worst, it’s a marketing tool that belies inaction.
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Why more and more future-facing sport organisations are building fan communities to drive engagement and super charge revenue. Unlock our toolkit now…
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Muting, skipping, blocking… Whatever it is, Gen-Zers are not watching your ads. 99% skip ads when given the opportunity, and 63% have an ad blocker installed on their browser.
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Join Bulbshare and mental health advocate, Geoff McDonald, as we discuss employee communities, how tech can facilitate togetherness, and why a happy workforce equals a productive workplace.
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In uncertain financial times, minimising risk has never been more important – and the smart brands are putting customer voice at the heart of operations to ensure success. Getting more bang for your buck matters more than ever – and insight is no exception.
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Join Thred Media’s CEO, Jenk Oz, The Youth Vote UK’s CEO, Alexander Cairns, and Bulbshare, as we discuss the generation that represents 32% of the global population, 40% of consumers, and $143 billion in spending power.
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Using gender stereotypes to sell goods has been made illegal in Britain, and consumers across the world are rebelling against being typecast.
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Join Reckitt’s Global Head of PR, Culture and Lifestyle Partnerships, Vincent Panzanella, and Bulbshare as we take a look at how gender messaging in marketing has evolved – and unpack the new rules Gen-Z are forging for brands.
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Armed with ad blockers, volume control and the almighty skip button, consumers are pulling out all the stops to resist traditional advertising.
The world has gone digital - and focus groups are no exception. Over the last...
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Once upon a time, when Instagram was in its infancy, the dark arts of influencer marketing...
Product Innovation
Customer feedback and ideation informing product development.
Consumer Insight
1000s of responses in hours driving real-time customer data.
Marketing + Content
Advocacy marketing, e-commerce, product reviews and more.
E-commerce + Reviews
Authentic user-generated reviews syndicated online to millions.
Employee Experience
Engage your teams for better employee experiences.
