After months of restrictions, lockdowns and uncertainty, the world is yearning to open up once again. And in the UK, the coming months signal that long anticipated freedom – as well as a whole new breed of consumer trends.
If all goes ahead as planned, the next month will see an end to all legal limits on social contact and a reopening of clubs and theatres. With such a momentous day approaching – one that, for many, symbolises a victory over months of turmoil – we wanted to pulse check our UK community’s feelings about reopening.
Would they be returning to normal life and all that involves? Would they be eager to socialise, party and spend? Or would they be cautious and concerned about safety?
And what of the predicted ‘Roaring Twenties’? Will we really see a time of exuberance, decadence and hedonism? Will it be spend, spend, spend after nearly two years of restrictions? Or will frugality, caution and concern continue to characterise the remainder of the decade? Here’s what our UK community had to say…