focus groups – Bulbshare resources

Nina Glynn In Brands, Bulbshare webinars, Communities, Influencer, Purpose, Trends, Youth

Navigating global research: How to run multi-market insight communities for at-scale insight

bulbshare webinar on navigating global research

Want to unlock the power of global insights without losing local nuance? Watch this webinar…

Nina Glynn In Communities, Customer Stories, Insight, Report

Turning beauty lovers into trendsetters: Building a 100% customer advocacy campaign with NYX Professional Makeup

Discover how Bulbshare helped a leading makeup brand build a 100% customer-powered campaign rooted in…

Khalipha Ntloko In Bulbshare blog, Digital Trends, Insight, Report, Trends

Black Friday Unboxed: What 2025 shoppers really want

bulbshare person on laptop shopping for black friday

Brace yourself - Black Friday is bringing in savvy shoppers with demanding expectations this year!…

Michael Wylie-Harris In Brands, Bulbshare webinars, Communities, Influencer, Purpose, Trends, Youth

The synthetic shift: Is synthetic data the future of consumer insight?

Watch this webinar to learn how you can harness video to get deeper into consumer…

Nina Glynn In Communities, Customer Stories, Insight, Report

Driving innovation in petcare: Testing a pet calming device via customer feedback

Discover how Bulbshare helped a leading petcare brand test a product innovation for calming pets…

Nina Glynn In Communities, Customer Stories, Insight, Report

Taking chocolate beyond Christmas: exploring category opportunities with a leading confectionary brand.

Learn how Bulbshare helped a leading confectionary brand explore the potential to expand the chocolate…

Nina Glynn In Brands, Bulbshare webinars, Communities, Influencer, Purpose, Trends, Youth

Community building in the AI age: How leading brands are harnessing AI to engage communities at-scale

bulbshare youtube webinar image with young community of people

Transactional, one-way relationships with customers just don’t cut it anymore.

Nina Glynn In Communities, Customer Stories, Insight, Report

Putting Gen Z voices at the heart of a brand repositioning for the leading sexual wellness brand

bulbshare sexual wellness customer story image

Discover how Bulbshare helped build a diverse tastemaker community to boost brand resonance for a…

Nina Glynn In Brands, Bulbshare webinars, Communities, Influencer, Purpose, Trends, Youth

Becoming a research superhuman: Your step by step guide to supercharging your research with AI prompt engineering

bulbshare ai prompt engineering webinar image with woman using ipad

Transactional, one-way relationships with customers just don’t cut it anymore.

Nina Glynn In Communities, Customer Stories, Insight, Report

Understanding a rollercoaster of emotions: Generating insights for a global theme park for optimised customer experience

Discover how insights from Bulbshare helped drive internal guidelines to create a more memorable park…

Nina Glynn In Customer Stories, Insight, Report, Retail

Colouring in the gaps with consumer feedback: Harnessing consumer insights to de-risk a product launch and marketing campaign

bulbshare track and trail customer story

Discover how customer insight communities became a goldmine of feedback for a leading footwear brand…

Nina Glynn In Advocacy, Insight, Report, Trend reports and toolkits, Youth

The Gen Z shopper behaviour report

They’re young. They’re powerful. And they’re dictating the new rules of commerce. Say hello to…

Nina Glynn In Customer Stories, Insight, Report, Retail

Putting the vision in television ads: Giving a leading beer brand the winning formula for TV commercials

Discover how we helped a leading beer manufacturer make more data-driven decisions for TV commercials…

Nina Glynn In Brands, Bulbshare webinars, Communities, Influencer, Purpose, Trends, Youth

Qual Innovation Summit with Insight Platforms: How global brands harness AI for research

bulbshare qual research webinar with insight platform

Forget the heavy lifting. Those days are over. The AI revolution has transformed the way…

Nina Glynn In Customer Stories, Insight, Report, Retail

Hospitality customer story – Raising the bar for a leading pub retailer: How Bulbshare’s self-serve offering serves insight on tap to Greene King

Discover how Greene King unlocked fast turnaround consumer insight via Bulbshare's DIY offering, for even…

Nina Glynn In Brands, Bulbshare webinars, Communities, Influencer, Purpose, Trends, Youth

Fly on the wall research: The power of ethnographic observation for deeper consumer immersions

For deeper consumer realities and true empathy, insight professionals need to walk a mile in…

Nina Glynn In Brands, Bulbshare webinars, Communities, Influencer, Purpose, Trends, Youth

Mind the say-do gap: Bridging the gap between what consumers do and say they do with AI led always-on customer communities

woman holding a tablet with globe hovering

Cut through the noise with Purina, Data, Art & Soul, and Bulbshare as we discuss…

Nina Glynn In Brands, Bulbshare webinars, Communities, Influencer, Purpose, Trends, Youth

AI: Powering-up Consumer Insights 2024 – Bulbshare X Premier Foods

Discover how AI is revolutionising the market research industry with leading food producer, Premier Foods,…

Nina Glynn In Brands, Bulbshare webinars, Communities, Influencer, Purpose, Trends, Youth

A new frontier of video research: Maximising consumer immersions with generative AI

bulbshare video research with man recording video

Join Premier Foods, Greenbook and Bulbshare as we explore a new frontier of video research,…

Nina Glynn In Brands, Bulbshare webinars, Communities, Influencer, Purpose, Trends, Youth

Tackling Food Waste – MRS Sustainability Summit December 2023

Join Ed Ayton (Abel & Cole), Caroline Bates (Citizen Good) and Julia Brannigan (Bulbshare) to…

Nina Glynn In Customer Stories, Insight, Report, Retail

Premier Foods: Giving a leading food producer the recipe to success with Bulbshare’s Post Launch Consumer Review

Giving a leading food producer the recipe to success with Bulbshare’s Post Launch Consumer Review.

Nina Glynn In Bulbshare blog, Digital Trends, Insight, Report, Trends

ChatGPT one year later: How OpenAI generated a new era of accessible artificial intelligence

AI - it’s all everyone has been talking about since the launch of ChatGPT. And…

Nina Glynn In Brands, Bulbshare webinars, Communities, Influencer, Purpose, Trends, Youth

Insight futures: The trends set to shape the landscape of market research in 2024

Join Founder of Insight Platforms, Mike Stevens and Bulbshare as we forecast the research trends…

Nina Glynn In Brands, Bulbshare webinars, Communities, Influencer, Purpose, Trends, Youth

Festive forecast: Unpacking seasonal spend across hospitality, with Greene King

Join Greene King’s Consumer Insights Manager, Caroline Dean, and Bulbshare’s Chief Customer Officer, Louise Hughes,…

Nina Glynn In Advocacy, Insight, Report, Trend reports and toolkits, Youth

The insight manager’s future food and drink report

Shopping. Socialising. Eating. Drinking. From nootropic drinks to fishless fillets, here are the trends that…

Nina Glynn In Digital Trends, Insight, Report, Trend reports and toolkits, Trends

The Inflation Report: Consumer spend in light of continued austerity

A cancelled Christmas is on the cards for a quarter of respondents, and, above all…

Nina Glynn In Brands, Bulbshare webinars, Communities, Influencer, Purpose, Trends, Youth

How to mine and analyse data 50 x faster using generative AI, with Microsoft and Bulbshare

Actionable tips on how to best wield AI technology to save time, drive efficiency and…

Nina Glynn In Digital Trends, Insight, Report, Trend reports and toolkits, Trends

Generating the future: Predicting the impact of AI on consumer insights

AI - it’s all everyone has been talking about since the launch of ChatGPT. And…

Nina Glynn In Brands, Communities, Influencer, Purpose, Report, Trend reports and toolkits, Trends, Youth

Bringing the customer into the boardroom: How leading brands are winning with community-led growth

In 2023 the ‘consumer’ no longer just ‘consumes’. They innovate. They co-create. They advocate. But…

Alex Tasiopoulos In Brands, Communities, Influencer, Purpose, Report, Trend reports and toolkits, Trends, Youth

The fashion report: Is frugality in fashion for consumers during the cost of living crisis?

Unravel the consumer clothing trends here. Discover how UK and US consumers are shopping for…

Nina Glynn In Brands, Communities, Influencer, Purpose, Report, Trend reports and toolkits, Trends, Youth

The alcoholic beverage report: The consumer behaviours making a splash in the alcoholic beverage industry

What top trends are sating US and UK consumers’ thirst? From drinking their greens to…

Nina Glynn In Brands, Bulbshare webinars, Communities, Influencer, Purpose, Youth

Bringing the customer into the board room: How leading brands are winning with community-led growth, with TikTok and giffgaff

In 2023 the ‘consumer’ no longer just ‘consumes’. They innovate. They co-create. They advocate.

Nina Glynn In Brands, Communities, Influencer, Purpose, Report, Trend reports and toolkits, Trends, Youth

Branded with pride: The diversity, inclusion, and equity report

What to do - and not to do - on Pride Month and beyond, according…

Nina Glynn In Bulbshare webinars, Community, Insight, Trends

Generative AI in Practice: How Cereal Partners Worldwide is transforming its insight capabilities with intelligent solutions

Join GreenBook, Bulbshare, and industry expert Eliana Wahnon for a webinar that takes AI from…

Nina Glynn In Bulbshare webinars, Community, Insight, Trends